When a new extension launches there is a window where only trademark holders may register. If the name is your trademark, this is when to act - after it, you queue with everybody else.
You need a verified trademark in the Clearinghouse before any of this starts. There is no way around that step and no registrar can do it for you.
The Trademark Clearinghouse is the single database every new extension checks. You submit your registered trademark, they verify it, and you get a signed mark data file - the SMD - that proves it. This part is done directly with them, not with us.
Send us the name and the extensions you are after. We will tell you which of them have a sunrise window open, which are coming, and which have already passed into general availability.
We submit the application to the registry within the window, using your SMD to prove the claim. There is usually a non-refundable application fee on top of the registration price, set by the registry rather than by us.
Most registries allocate at the end of the sunrise window rather than immediately. If more than one trademark holder wants the same name it goes to a registry auction. We will tell you as soon as it is allocated.
It comes from the Trademark Clearinghouse, not from us. If you do not have one yet, start there - we cannot file anything without it.
This opens a private ticket with our domains team. We will come back with which windows are open and what each one costs before anything is filed.
Not sure whether your mark qualifies, or whether a window is still open? Ask before you spend anything on it.
When a new extension launches there is a period where only trademark holders may register names matching their mark. It exists so a business is not forced to buy its own name back from whoever registered it first. ICANN requires the window to run at least 30 days; registries often run longer.
A single verified database of trademarks that every new extension checks. Registering once with the TMCH covers you across all of them, rather than proving your mark to each registry separately. It also runs a claims service that warns you when somebody tries to register a name matching your trademark.
Directly, at the clearinghouse, or through one of its authorised agents. We are not one - and rather than pretend otherwise, we will point you at them and pick things up once you have your SMD file.
Three separate things: the TMCH fee, which you pay them; the registry's sunrise application fee, which is usually non-refundable whether or not you get the name; and the domain itself. We will lay out all three for your specific extensions before you commit to anything.
No, and the difference matters. A pre-order is a request that may go nowhere. A sunrise application is a definitive process that puts your claim ahead of everyone without a trademark.
The registry usually puts it to auction between the trademark holders who applied. Filing is what gets you into that auction - not filing means you are not in it at all.
Only on the same footing as everybody else. Trademark holders get no preference once the window shuts, so if somebody registers it first, it is theirs even without a trademark. That is the whole reason to act during sunrise.
Most registries allocate at the end of the sunrise window, shortly before general availability opens. We will tell you as soon as yours is allocated.
Not through this form. Send us the name and the extensions, and we will arrange the SMD securely once we have confirmed the windows are open. It is signed proof of ownership and a support ticket is not the right place for it.
Sunrise needs a registered mark. Without one, the next best thing is watching the extensions you care about and registering the moment they open.
